From Zero to 100K Real Quick: How Mina AF Engaged Mina Starsiak Hawk’s Existing Audience with Producer Megan Hayward

Hi Besties! Today’s special guest is Megan Hayward from editaudio. We are very lucky because she has a delightful British accent that is very easy on the ears! Megan is here because last month (March 14th, to be exact), I saw on Twitter that the show she’s producing hit 100K downloads. The show is called Mina AF, and it’s hosted by HGTV star Mina Starsiak Hawk. In this episode, we discuss how Megan and the team approach the creative and producing on this new show, plus how they engaged Mina’s pre-existing audience (and tapped a podcasting headliner) for a successful launch. Megan also shares tips on how to get started in freelance producing, the software tools that help her stay organized, her philosophy on video’s place in podcasting — a hot-button topic right now — and more.

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• Visit Megan and the editaudio team at The Podcast Show 2023 on May 24th and May 25th in London. Check out thepodcastshowlondon.com for more information.

• Sign up for my Pandemic University Grow Your Show and Make Money Podcasting One-Day Intensive.

Here’s a link to the TRANSCRIPT.

If you missed the last episode, check out The Art of Podcast Marketing with Devin Andrade from Tink Media.

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Thanks to Michael Castañeda for mixing and mastering this episode. Follow him on Twitter and Instagram @plasticaudio.

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I’ve also got a FREE promo opportunity for the Besties: Leave a five-star rating with a review on Apple Podcasts, email me a screenshot with your name and the name of your podcast, and you’ll get a free shout-out on the next episode.

Thank you to the following Bestie for their review:

• Kyrin Down of Mere Mortals Podcast

So… ROLL CALL! 🗣

What are YOUR favorite software tools for staying organized and making great podcasts?

Follow me @courtneykocak on Twitter and Instagram. For more, check out my website courtneykocak.com.

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