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Podcast Marketing Is About Finding Your Podcast Besties with Lauren Passell of Tink Media + How to Get Featured on Apple Podcasts
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Podcast Marketing Is About Finding Your Podcast Besties with Lauren Passell of Tink Media + How to Get Featured on Apple Podcasts
This episode will inspire you to make some podcast friends
Podcast Bestie episode 6 Podcast Marketing Is About Finding Your Podcast Besties with Lauren Passell of Tink Media + How to Get Featured on Apple Podcasts

Hey Besties! Can't afford PR right now? Don't worry — Sweet Mama Swap is in the house to help you get started all by yourself! That's right, today's guest is Lauren Passell, the founder of Tink Media, and she's giving us the Tink treatment for free, generously sharing the strategies she uses to help her clients get coverage and grow their shows. She dishes her expert advice on how to make podcast collaboration effective, fun, and EASY, land a coveted Apple Podcasts feature, pitch bigger shows for feed swaps, get good press, and more. This is a master class in podcast marketing from a PR master.

Here’s a link to the TRANSCRIPT.

If you missed the last episode, check out Cross-Media Promotions for Your Podcast with Anna Van Valin of Every Day is a Food Day.

Sign up for the Podcast Bestie newsletter here: https://podcastbestie.substack.com/welcome

Thanks to Michael Castañeda for mixing and mastering this episode. Follow him on Twitter and Instagram @plasticaudio.

A big thanks to our BFFs for sponsoring this episode:

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If you want to sponsor a future newsletter AND episode, you can purchase your ad spot here.

I’ve also got a FREE promo opportunity for the Besties: Leave a five-star rating with a review on Apple Podcasts, email me a screenshot with your name and the name of your podcast, and you’ll get a free shout-out on the next episode.

So… ROLL CALL! 🗣

Have YOU been featured on Apple Podcasts? If so, what was the hook of your pitch? Do you have any tips for how to stand out based on your experience?

Follow me @courtneykocak on Twitter and Instagram. For more, check out my website courtneykocak.com.

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